In 2014/2015 I was given the wonderful opportunity to work with the Royal College of Art (RCA) and Art Dubai to produce and launch the RCA's renowned anonymous postcard exhibition which debuted in Dubai for its inaugural show outside London. The exhibition featured over 1,200 original artworks created by some of the world’s leading artists and designers along with rising regional artists, RCA students and alumni which were sold over 3 days during the Art Dubai fair.

I was also invited to participate as a contributing artist.

Original campaign artwork/images were created by BCMH (London). I designed all the Dubai specific event assets, collateral and signage. And with the help of a small and dedicated team, I managed production of the event from sourcing artists, handling shipping & logistics, artwork photography & archiving, to overseeing fair lay out, build up and of course the frantic sales on each day.